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10 Week Challenge is a program you can enter with your pet to get free pet food for 10 weeks. To promote this campaign we created this hilarious video together with director Vladimir Jedlicka. Part of the campaign were other print and online touchpoints.

You can read short article about the campaign here:

This ad was honored by Cannes Lion - Bronz - Casting and shortlisted in Direction category and we also won silver CLIO Healthcare in film category  

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